Master in Digital Marketing
In today’s digital landscape, mastering online marketing is essential for success. Our Master in Digital Marketing course provides comprehensive training across all major aspects of digital marketing, including SEO, SMO, Google Ads, and Google My Business (GMB). Perfect for marketers, business owners, and professionals seeking to excel in the digital world, this course equips you with the skills needed to thrive.Duration : 6 Months
Mode : Online (Self-Paced with Weekly Live Sessions)
Format : Video Lessons, Interactive Quizzes, Live Discussions, Practical Exercises, Case Studies, and Projects
Course Modules
Overview:
Master the techniques of on-page and off-page SEO to boost your website’s search engine visibility. Learn about keyword research, content optimization, site structure, and link-building strategies.Key Topics:
• On-Page SEO: Content Optimization, Meta Tags, Site Structure• Off-Page SEO: Link Building, Online Reputation Management
• Technical SEO: Improving Site Speed, Mobile Optimization, Schema Markup
• SEO Tools and Performance Analytics
Overview:
Leverage social media platforms to enhance brand awareness, engage with your audience, and drive traffic to your website. Explore content creation, social media strategy, and performance tracking.Key Topics:
• Social Media Strategy Development• Content Creation and Curation
• Platform-Specific Techniques: Facebook, Instagram, LinkedIn, Twitter
• Social Media Analytics and Optimization
Overview:
Learn how to create and manage successful paid search campaigns using Google Ads. Understand the principles of PPC advertising, campaign setup, and optimization for maximum ROI.Key Topics:
• Introduction to Google Ads and PPC• Keyword Research and Ad Copywriting
• Campaign Management and Optimization
• Budgeting, Bidding, and Performance Analysis
• Advanced Tactics: Remarketing and Display Advertising
Overview
Optimize your business’s local search presence with Google My Business. Learn how to set up, verify, and optimize your GMB profile to attract more customers to your physical location.Key Topics:
• GMB Profile Setup and Verification• Optimizing Listings: Photos, Descriptions, and Services
• Managing Reviews and Customer Interactions
• Using GMB Insights and Analytics for Performance Improvement
• Enhancing Local SEO with GMB
3-Month Paid Internship
Upon successful completion of the course, students are eligible for a 3-month paid internship opportunity. This internship allows you to apply your skills in a professional setting, gain practical experience, and build a strong portfolio. This is an excellent chance to transition from learning to earning in the digital marketing field.Why Choose This Course?
Our Master in Digital Marketing course offers a comprehensive, practical approach to learning digital marketing. Whether you’re just starting out or looking to enhance your skills, this course provides you with the knowledge and tools needed to succeed. Plus, the added benefit of a 3-month paid internship ensures that you gain valuable real-world experience to boost your career.Course Features
Engaging video lessons, quizzes, and practical exercises.
Weekly live discussions and workshops with industry experts.
Work on real-world projects that simulate actual digital marketing campaigns.
downloadable templates, guides, and recommended tools.
Earn a certificate of completion to validate your expertise and enhance your career prospects.